Paul Franson's

The insider's guide for those who live in Napa Valley – or wish they did.

April 14, 2014

This is the web portal to NapaLife, which is emailed each Monday to subscribers. It's usually 12 to 18 pages or more of scoops, news and events happening in Napa Valley.

Go to TravelTastes for wine, food and travel writing outside Napa Valley by Paul Franson.

For a free guide to public relations for wineries, retailers or non-profit events, click or email


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 The inside guide to Napa Valley

Published each Monday in Napa Valley

Learn what's new in Napa Valley in NapaLife

NapaLife is the insider's guide to Napa Valley; this is only a taste of the whole newsletter. The weekly newsletter is published by insider Paul Franson.

This week in NapaLife

BottleRock crowd-sourced ticket sales

Buckhorn Grill closed

City Winery open

Torc Restaurant begins brunch

Chef Erasto Jacinto joins Napkins

Specials at Farmstead

Carpe Diem Wine Bar making beer

Opera House spring performances

Long Meadow Ranch concerts

Festival del Sole free concerts

Music at Napkins Friday evening

Eiko’s adds live entertainment

Music at Andaz

Arts in April continues

Wednesdays at Connolly Ranch

Spring in Napa Valley at the CIA

Walking tour gets a gold miner guide

News for the wine community

Vineyard Economics Seminar

Who’s jealous?

This week in Napa Valley

French regional dinners

Cesar Chavez plus at Cameo Cinema

This week at the Cameo Cinema

Music in the Library

Christopher Hill Gallery at Peju

Art and wine experience at Hall Wines

Liquid Tax Day Relief at Lucy

Second night Seder service and dinner

Art Conversations: Alyson Kuhn


Rustic desserts at cooking school

Art at Young Inglewood

The Edge of Vanishing

2014 solo instrumental competition

Shadowbox at Winemaker Wednesday

Art Conversations: Allison Fox

BASH reading at Bookmine

Benefit for Michael Powell

Jay Farrar at City Winery

Free art tour at Silverado Vineyards

Dan Mills presents Priest Ranch

The Great Grape Study – Mourvedre

Bro. Stephen at Silo’s

Woodhouse 10th anniversary

Paris Combo at City Winery

A new perspective on Napa Valley

April’s Pour-Off Pair-Off at Mustards

Artesa Winery Art & Wine Tour

Juice and blend with Annette Shafer

White Rhône wines at Back Room

Art Conversations: Baron Wolman

The Used Blues Band at Silo’s

McMorrow at City Winery

Tomato plant sale and education day

Easter Egg Hunt at Crane Park

Tomatopalooza at Velo Vino!

Earth Day Celebration

Guided tour of Napa Valley Museum

Sculptors Demetrios and Gill

Celebrating Woodstock

Music, wine and food at Jamieson

Cirque du Raymond

Art & Wine at Beaulieu Vineyard

Janet Fletcher’s Down to Earth

Agricultural Art at Long Meadow

Art & Wine at Sullivan Vineyards

Neela Paniz at Silverado Cooking

bASH at the CIA

Musique et Danse at Jarvis

Le Hot Jazz returns to Napa

San Francisco Scottish Fiddlers

Acoustigroove at Silo’s

Celebrate Oenotri's anniversary

Easter brunches

Alex’s Italian Restaurant

Carneros Inn

Compadres Rio Grille

Downton Joe’s

étoile Restaurant at Domaine Chandon

Girard egg bash

Hurley’s Restaurant

La Toque




Silverado Resort & Spa

Tarla Mediterranean Grill

Future events

Lost in Translation with Sofia Coppola

Whiskers, Tails and Ferals benefit 

View a sample of NapaLife.

NapaLife runs 12 to 20 pages each week including a list of almost everything happening in Napa Valley in the next two weeks. It is e-mailed each Monday and an online version is also available. It costs only $1 per week, $50 per year.


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Publisher and Editor: Paul Franson
(707) 258-0159

Great souces for information about Napa Valley

Arts Council of Napa Valley

Paul Franson writes about Napa Valley

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For a free guide to public relations for wineries, retailers or non-profit events, email


City Winery at the Napa Valley Opera House

  • Jay Farrar of Son Volt, Wednesday, April 16, $26-30
  • Paris Combo, Thursday, April 17, $25-35
  • Jame Vincent McMorrow, April 18
  • NVOH Presents Tuesday Night Flicks: An American in Paris April 22
  • NVOH Presents: Lucky Penny Productions & 6th Street Playhouse present Dirty Rotten Scoundrels April 25-27
  • David Pack's Napa Crossroads album release to benefit The Music Connection and Arts Council Napa Valley April 28
  • Graham Nash April 29 30, $75-95. 
  • Mike Nesmith May 1
  • NVOH Presents: Lucky Penny Productions & 6th Street Playhouse present Dirty Rotten Scoundrels May 2-4
  • Mike Nesmith, May 1
  • Asleep At The Wheel, Wednesday, May 7, $30-40
  • Lydia Pense & Cold Blood, Thursday, May 8, $20-25
  • Karla Bonoff, Friday, May 9, $20-30
  • NVOH presents: Mother's Day with Freddy Cole – May 11
  • Jesse Cook, Tuesday May 13, $30-40
  •  Richard Thompson May 14 and 15
  • Allen Toussaint, Friday, May 16, $25-30
  • NVOH and Lucky Penny Present: I’m the Greatest Future Star Musical Theatre Showcase for Kids May 18
  • Shawn Colvin and Steve Earle May 20
  • John Mayall, Friday, May 23, $40-50
  • Leo Kottke, Saturday, May 24, $30-40
  • NVOH Presents, Tuesday Night Flicks: Notorious May 27
  • Maria Muldaur, Friday, May 30, $15-25
  • Dar Williams , June 5
  • Tristan Prettyman, Friday June 6, $25-35
  • NVOH Presents: Los Cenzontles June 8
  • Red Molly, Thursday, June 12, $15-20
  • NVOH Presents: Tommy Castro and the Painkillers June 13
  • Hayes Carll and Bob Schneider, Saturday, June 14, $22-30
  • Ginger Baker's Jazz Confusion, June 17
  • Josh Rouse, June 18
  • Milk Carton Kids, Monday, June 16, $15-25
  • World Party, Friday, June 20, $50-70
  • 10,000 Maniacs, Saturday, June 21, $40-50
  • NVOH and Lucky Penny Presents: The Rogers and Hammerstein Songbook June 22
  • NVOH Presents, Tuesday Night Flicks: The Third Man June 24
  • NVOH Presents: John Pizzarelli – June 29
  • Carolina Chocolate Drops July 3
  • Al Stewart, July 5, $25-$35
  • NVOH Presents: Bill Frisell's Guitar in the Space Age July 6
  • Lewis Black, July 10, 11, 12, $55-75
  • Martha Wainwright July 15
  • The English Beat July 18-19
  • NVOH and Lucky Penny Presents: An All American Summer Songbook July 20   
  • NVOH presents: Golden State - Lone Star Revue featuring Mark Hummel, Anson Funderburgh and Little Charlie Baty July 25
  • David Grisman, July 31
  • The English Beat, July 18 and 19
  • Bettye Lavette, Aug. 16, $30-$40
  • Lila Downs July 17
  • David Grisman  Aug. 28, $35-$45
  • David Grisman, Sept. 25
  • Leo Kottke Oct. 2

Members of City Winery Napa’s VinoFile program have access to ticket sales 48 hours before public sales, a waiver of ticket service fees, free bus service, restaurant loyalty rewards, such as a free pair of VIP concert tickets for every $500 spent in the restaurant, exclusive membership-only events; and access to the proprietary City Winery Virtual Sommelier, which helps make suggestions for wines one might enjoy based on past consumption at the venue.

Buy concert tickets or get information on a becoming a member at 260-1600 or

Uptown Theatre Lineup

Here’s the upcoming schedule at Uptown Theatre:  

  • April 23 Los Lonely Boys
  • April 26 Gavin DeGraw
  • May 3 Toad the Wet Sprocket
  • May 9 Solo acoustic Keb’ Mo’
  • May 24 The Fab Four
  • Nov. 14 David Sedaris

Most shows are at 8 p.m.

The Uptown Theatre is at 1350 Third St. in Napa. The box office phone is 259-0123 x 6 and website is

Performing Arts Center at Lincoln Theate

  • May 25 Symphony Napa Valley and Belgian violinist and conductor Michael Guttman
Get information and tickets at or 944-9900.

Napa Valley College Performing Arts

  • April 4-13 Lydia by Octavio Solis Directed by Jennifer King
  • April 27 at 3 p.m. Mozart, Requiem Napa Valley College Chorale & Orchestra Directed by Dr. Eve-Anne Wilkes & Conducted by Harry Cadelago
  • May 4 at 3 p.m. Rhythmic Fantasy North Bay Wind Ensemble directed by Harry Cadelago
  • May 10 at 8 p.m. Voice Recital by NVC Voice Class Students
  • May 18 at 3 p.m. Symphony of Romance Napa Valley College Orchestra directed by Harry Cadelago
  • May 25  at 3 p.m. Piano Recital NVC Piano Class Students Directed by Mazdak Khamda
Get tickets at or 256-7500.

White Barn 2014 schedule

The popular April Sunday Salons will be held at 3 p.m. with tickets to each performance at $30 to benefit Rianda House.
  • April 27: Joe Galambos, classical guitar, flamenco, tangos, with guest violinist Rachelle Davis.
  • May 17 Fellows of the Orchestral Institute of Napa Valley "Step Right Up!  A Musical Circus Adventure" family concert.
  • May 24: Celia Ramsay and Luxury Edition outdoor concert. Doors open at 5 p.m. Guests are invited to bring picnics, and low lawn chairs or blankets. Tickets $30 to benefit Connolly Ranch.
  • Sept. 6: Tom Montgomery and Montango outdoor concert. Tangos from Argentina, tango dancers. A benefit for Connolly Ranch.
  • Oct. 17, 18, 19, 24, 25, 26: Broadway Musical. Friday and Saturdays at 8 p.m. Sundays at 3 p.m. Tickets $35 to benefit the White Barn children’s programs.
  • Nov. 9: The Heath Family Saga, a one-man show with Michael Waterson. The Heath Family lived in a Victorian home on the property. The carriage house (the White Barn) housed their carriages and horses. 3 p.m. Tickets are $30 and benefit the St. Helena Historical Society.

For more information or tickets, see or call 251-8715.

The White Barn is at 2727 Sulphur Springs Ave. in St. Helena.

Napa Valley Festival del Sole

Napa Valley Festival del Sole returns for its ninth season, July 11-20.

In a series of exclusive engagements and debuts, the world's best performers are perfectly paired with exceptional culinary, wine and wellness adventures at venues throughout the valley. It's a celebration of the art of life!  Tickets from $39.  Allegro Pass from $99.  VIP Pass from $700.

To buy tickets visit, call 346-5052 or visit the box office at 915 Trancas Street, Suite B in Napa between 10 a.m. and 4 p.m., Monday through Friday.

The NapaLife Insider's Guide to Napa Valley:

by Paul Franson

The NapaLife Insider’s Guide to Napa Valley is a guide to Napa Valley by Paul Franson, editor of NapaLife, the Insider's Guide to Napa Valley for those who live here – or wish they did.

Highly opinionated, it reflects the views of author Paul Franson, who has been writing about Napa Valley from the inside for more than 16 years.

In the NapaLife Insider's Guide to Napa Valley, you’ll learn the stories behind the valley and its people, and learn everything from the best views in Napa Valley to why Napa Valley is the unique place it is.

The book is 360 pages softbound. One map. Get more information here including the table of contents.

The following locations carry copies of the NapaLife Insider's Guide to Napa Valley:

  • Amelia’s Gifts at Napa River Inn

  • Back Room Wines

  • Black Stallion Winery

  • Bookmine

  • Copperfield’s Book

  • Fish Story

  • Grand Hand Gallery

  • Hagafen Winery

  • Hess Collection

  • Jarvis Winery

  • La Residence Inn

  • Milliken Creek Inn

  • Napa General Store

  • Silverado Vineyards

  • Tourist Information Center

  • Trefethen Vineyard

  • Visit Napa Valley Welcome Center

  • West End Napa

  • Wine Train Depot

  •  NapaStyle

  •  Villagio Inn at Vintage Estates
  •  Yountville Welcome Center

Rutherford and Oakville

  • Auberge du Soleil

  • Alpha Omega Winery

  • Franciscan Winery

  • Nichelini Winery

  • Peju Provence

  • Raymond Vineyard

  • Robert Mondavi Winery

  • Rutherford Grove Winery
  • St. Supéry Vineyard

  • Swanson Vineyards

St. Helena
  •  Domaine Charbay Winery
  •  Charles Krug Winery
  •  Spice Islands Marketplace at the
     Culinary Institute of America
  •  Harvest Inn
  •  Meadowood Resort
  •  Napa Valley Olive Oil Co.
  •  St. Helena Visitors’ Center
  •  Sutter Home Winery
  •  V. Sattui Winery
  • Calistoga Vistor Center
  • Copperfield's Books

You can also order a print copy for $24.99 from Amazon's CreateSpace or Kindle version for $9.99. Buy a pdf at


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Spinning the Bottle Again updates seminal how-to book on wine public relations  

Paul Franson and Harvey Posert have introduced Spinning the Bottle Again:  More strategies, tactics and case studies of wine public relations, a heavily updated and revised version of the seminal how-to book on wine public relations Spinning the Bottle.

Spinning the Bottle Again is a collection of theory, practical information and case studies about promoting wine, wineries and wine-related issues.

In all, almost 50 experts tell how tell how to conduct effective public relations campaigns with examples of their programs what they accomplished.

The studies were collected by PR experts Harvey Posert and Paul Franson, who both live in Napa Valley. Each also contributed chapters to the mix.

Posert was the long-time head of public relations for renowned Robert Mondavi Winery as well as the Wine Institute. He also worked in general public relations and spent time as a daily newspaper reporter.

Franson has extensive experience in corporate and agency public relations as well as business reporting and editing. He founded one of Silicon Valley’s largest public relations firms. For the last 16 years, he has specializing in writing about wine and related subjects.

The book is must reading for anyone involved in managing a winery or marketing wine. It's relevant to the student of wine and marketing, the seasoned exec or owner, and a source of ideas for PR pros.

Both print and electronic versions are available.

The print version is $19.95 from Createspace, part of Amazon, at

The Kindle version is $9.99 from

A pdf version is $9.99 at

The original Spinning the Bottle is available for $20.

Visit for more information or contact Paul Franson at or 258-0159.