For those who live in Napa Valley –
and those who wish they did

Learn what's new in Napa Valley in NapaLife

NapaLife is the insider's guide to Napa Valley. The weekly newsletter is published by insider Paul Franson.

NapaLife runs 12 to 40 pages each week including a list of almost everything happening in Napa Valley in the next week. It is e-mailed each Monday and an online version is also available. It costs only $1 per week, $50 per year, for imdividuals.

Publisher and Editor: Paul Franson

If you’re visiting Napa Valley this week, ask for a free copy of this week’s issue at

View a sample of NapaLife.

For Paul Franson's writing about food, wine and travel outside Napa Valley, see

Subscribe to NapaLife

Use either a credit card or Pay Pal. I use the PayPal systems, but it also accepts credit cards without joining. Just look a bit.

If the link doesn't take you to the specific page, you can just send me the money, request an invoice or send a check.

Individual subscription to NapaLife for $50.

Renew individual subscription to NapaLife for $50


For corporate subscriptions, request an invoice from Up to 15 readers $100, More than 15 readers $200

You can subscribe to NapaLife or renew by sending a check to Paul Franson, 2035 Oak St., Napa, CA 94559.

You can also subscribe via Zelle ( or Venmo (@paulfranson3) but be sure to email your e-mail address separately to

Be sure to include your email address!



Books by Paul Franson

The NapaLife Insider’s Guide to Napa Valley
10th anniversary 2022 edition
by Paul Franson

The Insider's Guide to Napa Valley tells the stories behind the valley and its people. Learn everything from the best views in Napa Valley to why Napa Valley is the unique place it is. This 2022 edition is heavily updated due to all the changes wrought in recent years by earthquake, fires, drought and Covid.

Buy at Bookmine, Napa Valley Visitor’s Center, Oakville Grocery or the Wine Train in Napa for $19.99. You also buy the book or a Kindle version from Amazon

Spinning the Bottle Again

by Paul Franson and Harvey Posert

Spinning the Bottle Again is a collection of theory, practical information and case studies about promoting wine, wineries and wine related issues. It’s a heavily updated and revised version of the seminal book on wine public relations, Spinning the Bottle.

Print version is $19.95 from Napa Bookmine or Amazon, $9.99 for Kindle version.

Escapes to Paradise: Adventures and Misadventures in the Beautiful Caribbean Sea

by Paul Franson

You may dream of buying a boat in the tropics, but you’d do well to read this book before you do.

Author and sailor Paul Franson has had some of the best times in his life on the varied islands of the West Indies, but he’s also had some experiences that he can be philosophical about only decades later.

The book also includes tales of other sailing adventures, a guide to sailing some popular islands, and a cookbook of Caribbean recipes. Print version $9.99 at Amazon or the Kindle version for $4.99 from