Paul Franson's


The insider's guide for those who live in Napa Valley –

or wish they did.

Sept. 15, 2014

This is the web portal to NapaLife, which is emailed each Monday to subscribers. It's usually 12 to 18 pages or more of scoops, news and events happening in Napa Valley.

Go to TravelTastes for wine, food and travel writing outside Napa Valley by Paul Franson.

For a free guide to public relations for wineries, retailers or non-profit events, click or email


Subscribe to NapaLife

Use either a credit card or Pay Pal. I use the PayPal systems, but it also accepts credit cards without joining. American Express cards sometimes don't work...

New individual one-year subscription $50 per year
Renew individual subscription for a year for $50
Corporate and group subscriptions

You can also subscribe to NapaLife or renew by sending a check to Paul Franson, 2035 Oak St., Napa, CA 94559.

Be sure to include your e-mail address!
 The inside guide to Napa Valley

Published each Monday in Napa Valley

Learn what's new in Napa Valley in NapaLife

NapaLife is the insider's guide to Napa Valley; this is only a taste of the whole newsletter. The weekly newsletter is published by insider Paul Franson.

This week in NapaLife

See for future events

Bellissimo is Dante Italian restaurant

Sushi Mambo not reopening in Napa

St. Helena gets new brewery

Eiko’s Oxbow opening next week closing tasting room

Auction barrel tasting to be at Hall

Changes at Fresh & Easy

A visit to Ehlers Grove winery

Getting out again

Round Pond offers harvest fun

Earthquake news

Napa Valley Rocks! weekend

Businesses closed

Carpe Diem earthquake relief dinner

Lodging news

Starwood adds Las Alcobas

Meritage plans expansion

News of the arts

Uptown closed until November is live

Verve and Grand Hand art project

Sale of Yountville Art Walk sculpture

Veterans Art Show

Napa Valley Latino Heritage Month

This week in Napa Valley

Water-wise workshops

This week at the Cameo Cinema:

Napa Tuesday Farmers Market

Locals Night at Oxbow Public Market

Read Aloud for the Young ‘uns

Music this week at Uva Trattoria

Robin Williams tribute

Chef Neela Paniz cooking class

Chef Neela Paniz at the Q

Book Club at Bookmine

Mustards Crop-a-Palooza

Macy Gray at City Winery

Syria T Berry at Silo’s

Mumm Gallery Graham Nash photos

St. Helena Farmers’ Market

Innovative Funding Forum

The Incredibles in Yountville

Ruckatan at Silo’s

Glen Phillips appears at City Winery

As You Like It at College

Napa Saturday Farmers Market

Volunteers needed at Lake Berryessa

Aloha Festival

Napa Valley Challenger pro tennis

Michael Schaer signs By Nature

Jameson Rescue Ranch Wineapalooza

Harvest Celebration and Grape Stomp

Chuck Ragan at City Winery

St. Helena Catholic School gala

Flora Springs movie night

Fleetwood Mask at Silo’s

Critters In The Garden

Spirits of St. Helena cemetery discovery walk

Dinner for Bill Dodd

Hess Collection animation films

Judgment of Paris author at Grgich

Darrell Edwards at Silo’s

Huether reception at St. Supéry

Lucky Penny’s Greatest Future Star!

Future events

Lagunitas beer dinner at Eiko’s

Democratic Party celebrates Napa

Ehlers Estate harvest party

Solage presents “Mangia! Mangia!”

From farm to grill to table

East Meets West at Auberge

View a sample of NapaLife.

NapaLife runs 12 to 20 pages each week including a list of almost everything happening in Napa Valley in the next two weeks. It is e-mailed each Monday and an online version is also available. It costs only $1 per week, $50 per year.


Sign up at Twitter to receive news flashes from NapaLife!


Publisher and Editor: Paul Franson
(707) 258-0159

Great souces for information about Napa Valley

Paul Franson writes about Napa Valley

Recent articles

Food pairings enhance wine at Napa Valley wineries Inside Napa Valley

Skyline Park Wildlife Gardens Napa Valley Register

The Business End – biweekly column in Napa Valley Register on Napa's wine business

Visiting Napa Valley

A quick tour of Napa Valley

Visiting Napa Valley Alone

A Perfect Day in the Heart of Napa Valley

A Perfect Day in Carneros

A Perfect Day "East of Eden" in Napa County

Top 10 views in Napa Valkley

Top 10 gardens in Napa Valley

Top 10 picnic areas in Napa Valley

Yop 10 bike rides in Napa Valley

Eating in Napa Valley

Veggies in Vineyards

Tuscan dinner at Long Meadow Ranch

Brick ovens underlie Napa Valley cuisine

Vino with veggies

Living in Napa Valley

Millionaire's Guide to Buying the Napa Dream Food & Wine

Napa Valley: Glitz on  Deep Roots

Howard Backen's Kitchens Napa Valley Register

How ag preservation saved Napa Valley

Napa Valley Wineries

Napa’s French connection

Doctors & wine Napa Valley Register

NapaLife blog

For a free guide to public relations for wineries, retailers or non-profit events, email


Escapes to Paradise:

Adventures and Misadventures in the Romantic Caribbean Sea

You may dream of buying a boat and heading for the tropics, but you’d do well to read this book before you do.

Author and sailor Paul Franson loves the romantic islands of the Caribbean Sea, but it’s not clear that those islands love him. He’s had some of the best times in his life on the varied islands of the West Indies, but he’s also had some experiences that he can be philosophical about only decades later.

Formerly a writer and marketer in Silicon Valley, Franson now lives in Napa Valley, where he writes about wine, food, travel and the Wine County lifestyle — and occasionally more far-reaching subjects.

He’s been to about two dozen different Caribbean islands, and still wants to visit more — but not on his own sailboat.

The 170-page book also contains tales of sailing trips and other visits to other islands, information about some popular sailing destinations and a collection of recipes from the Caribbean.

Order a print version for $9.99 at

You can also buy it from Amazon, which owns Createspace, but I get a smaller commission from Amazon.

And note that while the name may not seem original if you search, the “s” is.

The Kindle version is $4.99 at

You can buy copies from me while I arrange some retail outlets. Email

New edition of Insider's Guide available

Though it's only been a year and a half, it was time to bring the NapaLife Insider's Guide to Napa Valley bring it up to date.

I've made hundreds of changes to add and delete restaurants and other venues, and correct errors.

The price dropped, too: It's now only $19.99. You can buy it at Createspace, part of Amazon, or at Amazon, but I get a better deal at Createspace. The Kindle version is $9.99 at

It will soon be available at local outlets.

The current version is 99 percent correct, of course, and I have a limited number of copies available for $10 including sales tax and shipping (perhaps delivery locally!) Visit special offer.

It's a great gift for friends, colleagues and visitors. If you want a bunch, as some realtors have found, it's an even better deal. They give it to newcomers to the valley. Email

 Music in Napa Valley

See for details on future events

Future concerts and plays

City Winery

  • Sept. 17 Robin Williams Movie Tribute - A Call to Action for Suicide Awareness Month
  • Sept. 18 Macy Gray
  • Sept. 19 Glen Phillips
  • Sept. 20 Chuck Ragan Solo Acoustic
  • Sept. 21 NVOH and Lucky Penny presents: “I’m the Greatest Future Star Musical Theatre Compettion for Kids”
  • Sept. 23 NVOH presents: Beoga
  • Sept. 24 Steve Nieve plays Elvis Costello with special guest Tall Ulysse
  • Sept. 25 David Grisman Residency: David Grisman Folk Jazz Trio
  • Sept. 26 Justin Nozuka
  • Sept. 27 Carlene Carter
  • Sept. 29 Raul Midon
  • Sept. 30 NVOH resents Tuesday Night Flicks “Sunset Bouldevard”
  • Oct. 2 Leo Kottke
  • Oct. 3 Ralph Stanley & The Clinch Mountain Boys
  • Oct. 4 An Evening with Gary Wright
  • Oct. 5 Justin Townes Earle with American Aquarium
  • Oct. 6 Jason Isbell with Amanda Shires
  • Oct. 8 Carbon Leaf
  • Oct. 9 Storm Large
  • Oct. 10 Tom Rush
  • Oct. 14 NVOH Presents: Will Durst from LSD to OMG!
  • Oct. 18 Loudon Wainwright III
  • Oct. 19 NVOH Presents: The Dynamic Duet
  • Oct. 24 NVOH Presents: Roy Rogers & The Delta Rhythm Kings with Special Guest Carlos Reyes
  • Oct. 25 Iris Dement
  • Oct. 26 NVOH Presents: Perla Batalla
  • Oct. 28 NVOH Presents: Tuesday Night Flicks: “Wait Until Dark”
  • Oct. 29 Tinariwen
  • Nov. 1 The Mother Hips with The Harpoonist & The Axe Murderer
  • Nov. 2 NVOH Presents: Makana
  • Nov. 6 Drew Holcomb & The Neighbors “Good Light Goes West”
  • Nov. 8 Marcia Ball
  • Nov. 9 NVOH Presents: Mariachi Divas
  • Nov. 11 The Psychedelic Furs and the Lemonheads
  • Nov. 22 Radney Foster
  • Nov. 25 NVOH Present: Tuesday Night Flicks: “White Christmas”
  • Nov. 28 Robert Hunter -
  • Dec. 6 A John Waters Christmas
  • Dec. 9 NVOH Presents: An Irish Christmas
  • Dec. 12 Mike Birbiglia – Thank God For Jokes
  • Dec. 14 NVOH Presents: The Return of “Chrismacabartnukkah!”
  • Jan. 18 NVOH Presents: Capitol Steps
  • Jan. 20 NVOH Presents Tuesday night flicks: “Foreign Correspondent“ 
  • Feb. 6 Dengue Fever
  • Feb. 8 Isa Live: A Vegan Life In Four Courses with Isa Moskowitz
  • Feb. 24 NVOH Presents Tuesday night flicks: “A Night at the Opera“
  • March 8 NVOH Presents: Hapa -
  • March 24 NVOH Presents: Altan
  • March 31 NVOH Presents Tuesday night flicks: “The Big Sleep“ 
  • April 24 Janis Ian and Tom Paxton
  • April 26 NVOH and Terry Bradford Voice Studio Presents "Glitz & Glam"
  • April 28 NVOH Presents Tuesday night flicks: “The Band Wagon“
  • May 26 NVOH Presents Tuesday night flicks: “Love in the Afternoon“ 
  • June 30 NVOH Presents Tuesday night flicks: “Witness for the Prosecution“ 
  • July 28 NVOH Presents Tuesday night flicks: “Double Indemnity“ 
  • Aug. 25 NVOH Presents Tuesday night flicks: “North by Northwest“
  • Oct. 25 NVOH and Terry Bradford Voice Studio Presents "Glitz & Glam"

Most  events  start at 8 p.m.

Buy concert tickets or get information on a becoming a member at 260-1600 or

Uptown Theatre Lineup

The Uptown Theatre is closed until November:

  • Nov. 9 Ziggy Marley
  • Nov. 13 Napa Film Festival Gala
  • Nov. 14 An evening with David Sedaris
  • Nov. 15 Napa Film Festival Gala

Most shows are at 8 p.m.

The Uptown Theatre is at 1350 Third St. in Napa. The box office phone is 259-0123 x 6 and website is

Performing Arts Center at Lincoln Theate

  • Mindful Celebration...A Day of Awareness in Napa Valley Oct. 4  9:30 a.m.
  • Fiestas Navideñas Dec. 6  7 p.m. Napa
  • Amadeus Film and Merry Mozart Celebration Dec. 13  6 p.m.
  • Sir Neville Marriner and Dmitry Sitkovetsky with Symphony Napa Valley Dec. 14  3 p.m.
  • Cirque Ziva Jan. 18  3 p.m.
  • Valentine's Day Swing Dance Celebration Feb. 14  6 p.m.
  • Peter Coyote and Dmitry Sitkovetsky with Symphony Napa Valley March 29  3 p.m.

Get information and tickets at or 944-9900.

Napa Valley College Performing Arts

  • Sept. 12- 28 As You Like It by William Shakespeare presented by Shakespeare Napa Valley in conjunction with Shakespeare Notre Dame. Directed by Jennifer King and Jay Skelton. Studio Theater
  • Sept. 28 Masters Series Mazdak Khamda, composer/pianist at 3 p.m. Loretta C. Silvagni Recital Hall
  • Oct. 26 Masters Series Josh Di Chiacchio, guitar, at 3 p.m. Loretta C. Silvagni Recital Hall
  • Nov. 8-16 The Three Musketeers by Ken Ludwig in Main Theater directed by Jennifer King
  • Nov. 16 Masters Series Rick Shinozaki, violin at 3 p.m. Loretta C. Silvagni Recital Hall
  • Nov. 23 Harvest Of Music at 3 p.m. Main Theater
  • Dec. 7 Tribute to Nelson Mandela and Maya Angelou: African Sanctus by David Fanshawe at 3 p.m. Main Theater
  • Dec. 12 Jazz Impressions at 8 p.m. Main Theater
  • Dec. 13 Voice Recital at 8 p.m. Main Theater

Visit, or or call 256-7500.

White Barn 2014 schedule

The popular April Sunday Salons will be held at 3 p.m. with tickets to each performance at $30 to benefit Rianda House.

  • Oct. 17, 18, 19, 24, 25, 26: Broadway Musical. Friday and Saturdays at 8 p.m. Sundays at 3 p.m. Tickets $35 to benefit the White Barn children’s programs.
  • Nov. 9: The Heath Family Saga, a one-man show with Michael Waterson. The Heath Family lived in a Victorian home on the property. The carriage house (the White Barn) housed their carriages and horses. 3 p.m. Tickets are $30 and benefit the St. Helena Historical Society.

For more information or tickets, see or call 251-8715.

The White Barn is at 2727 Sulphur Springs Ave. in St. Helena.

Long Meadow Ranch Summer Concert Series

  •  Oct. 5 LMR Big Band

Get details and tickets at

Compadres summer music series

The Compadres summer music series has been extended through September. It's every Sunday on the deck

  • Sept. 21 - Doubleshot
  • Sept. 28 - The Greg Richmond Band with Ed Early

Music on the Promenade at Beringer

 12 to 5 p.m.

  • Sept. 21 Jazz Mirage
  • Sept. 27 Steel Jam
  • Sept. 28 Sweet Burgundy
  • Oct. 4 Steel Jam
  • Oct. 5 Jazz Mirage
  • Oct. 18 Jazz Mirage
  • Oct. 25 Steel Jam
Napa River Inn Sunday Summer Series
On the patio. Music starts at 4 p.m. with no cover charge.
  • Sept. 21 Darrell Edward Heavy Weather Band
  • Sept. 28 David Landon

NapaLife Insider's Guide to Napa Valley

The following locations carry copies of the NapaLife Insider's Guide to Napa Valley:

  • Amelia’s Gifts at Napa River Inn

  • Back Room Wines

  • Black Stallion Winery

  • Bookmine

  • Copperfield’s Book

  • Fish Story

  • Grand Hand Gallery

  • Hagafen Winery

  • Hess Collection

  • Jarvis Winery

  • La Residence Inn

  • Milliken Creek Inn

  • Napa General Store

  • Silverado Vineyards

  • Tourist Information Center

  • Trefethen Vineyard

  • Visit Napa Valley Welcome Center

  • West End Napa

  • Wine Train Depot

  •  NapaStyle

  •  Villagio Inn at Vintage Estates
  •  Yountville Welcome Center

Rutherford and Oakville

  • Auberge du Soleil

  • Alpha Omega Winery

  • Franciscan Winery

  • Nichelini Winery

  • Peju Provence

  • Raymond Vineyard

  • Robert Mondavi Winery

  • Rutherford Grove Winery
  • St. Supéry Vineyard

  • Swanson Vineyards

St. Helena
  •  Domaine Charbay Winery
  •  Charles Krug Winery
  •  Ehlers Estate Winery
  •  Spice Islands Marketplace at the
     Culinary Institute of America
  •  Farmstead at Long Meadow Ranch
  •  Harvest Inn
  •  Meadowood Resort
  •  Napa Valley Olive Oil Co.
  •  St. Helena Visitors’ Center
  •  Sutter Home Winery
  •  V. Sattui Winery
  • Calistoga Vistor Center
  • Copperfield's Books

You can also order a print copy for $24.99 from Amazon's CreateSpace or Kindle version for $9.99. Buy a pdf at


Subscribe to

Paul Franson
2035 Oak St.
Napa, CA 94559

Enter my subscription ___ renewal ___  

Enclose a check for $50 to Paul Franson




City_______________________________ State ____ Zip ________

Spinning the Bottle Again updates seminal how-to book on wine public relations  

Paul Franson and Harvey Posert have introduced Spinning the Bottle Again:  More strategies, tactics and case studies of wine public relations, a heavily updated and revised version of the seminal how-to book on wine public relations Spinning the Bottle.

Spinning the Bottle Again is a collection of theory, practical information and case studies about promoting wine, wineries and wine-related issues.

In all, almost 50 experts tell how tell how to conduct effective public relations campaigns with examples of their programs what they accomplished.

The studies were collected by PR experts Harvey Posert and Paul Franson, who both live in Napa Valley. Each also contributed chapters to the mix.

Posert was the long-time head of public relations for renowned Robert Mondavi Winery as well as the Wine Institute. He also worked in general public relations and spent time as a daily newspaper reporter.

Franson has extensive experience in corporate and agency public relations as well as business reporting and editing. He founded one of Silicon Valley’s largest public relations firms. For the last 16 years, he has specializing in writing about wine and related subjects.

The book is must reading for anyone involved in managing a winery or marketing wine. It's relevant to the student of wine and marketing, the seasoned exec or owner, and a source of ideas for PR pros.

Both print and electronic versions are available.

The print version is $19.95 from Createspace, part of Amazon, at

The Kindle version is $9.99 from

A pdf version is $9.99 at

The original Spinning the Bottle is available for $20.

Visit for more information or contact Paul Franson at or 258-0159.